
How do I grow my practice? How do I get more New Patients? Should I consider a corporate buyout? Can I actually turn my practice into a profits-producing machine? Whether you’re new to the Private Practice Industry, just graduated or are a seasoned Practitioner with decades of experience, this is the show for you. It will answer your questions, encourage you to think creatively and prove to you that any practice, in any city CAN grow.
The Private Practice Playbook is an online resource for Dentists, Chiropractors, Surgeons, Orthodontists.... ANY Private Practitioner. Each episode is packed with actionable tips that are helping thousands of Doctors discover the true potential of their practice growth. This is your chance to learn from the #1 Private Practice Growth Strategist on how to shift your mindset, do the work and see your business grow.
What began as a privately hosted podcast in 2020, has evolved into a public platform followed by thousands of Private Practitioners, designed to educate the independent Doctor on how to grow their practice into something they can keep for a lifetime of revenue or sell for maximum value.
Host Jay Geier brings you practice growth strategies, marketing ideas, industry insights and truths about entrepreneurship that no one else in the Private Practice Industry will tell you.
For more information visit www.mypgi.com or call 770-518-3806.
How do I grow my practice? How do I get more New Patients? Should I consider a corporate buyout? Can I actually turn my practice into a profits-producing machine? Whether you’re new to the Private Practice Industry, just graduated or are a seasoned Practitioner with decades of experience, this is the show for you. It will answer your questions, encourage you to think creatively and prove to you that any practice, in any city CAN grow.
The Private Practice Playbook is an online resource for Dentists, Chiropractors, Surgeons, Orthodontists.... ANY Private Practitioner. Each episode is packed with actionable tips that are helping thousands of Doctors discover the true potential of their practice growth. This is your chance to learn from the #1 Private Practice Growth Strategist on how to shift your mindset, do the work and see your business grow.
What began as a privately hosted podcast in 2020, has evolved into a public platform followed by thousands of Private Practitioners, designed to educate the independent Doctor on how to grow their practice into something they can keep for a lifetime of revenue or sell for maximum value.
Host Jay Geier brings you practice growth strategies, marketing ideas, industry insights and truths about entrepreneurship that no one else in the Private Practice Industry will tell you.
For more information visit www.mypgi.com or call 770-518-3806.
Episodes

Thursday May 14, 2026
Ep 68: Scaling a Practice Without Breaking Your Marriage, Team, or Culture
Thursday May 14, 2026
Thursday May 14, 2026
Welcome back to the Private Practice Playbook podcast! In today's episode, host Jay Geier sits down with power couple Dr. Mary John Lalor and Dr. Robert Lalor, who share the remarkable journey of building their thriving dental practice from humble beginnings in small-town New York. With a candid look at their personal and professional partnership, Dr. Mary John Lalor and Dr. Robert Lalor reveal the behind-the-scenes strategies that fueled their growth from a single family practice to a multi-location operation with over 40 doctors and 350 team members.
Together, they reflect on lessons learned from taking risks, staying financially disciplined, and placing patients and team culture at the forefront. You'll hear how their complementary skills shaped their approach to leadership, how they navigated the challenges of expansion, and why a commitment to lifelong coaching and peer collaboration became a cornerstone of their success. Whether you're leading a practice, working with your spouse, or just looking for inspiration in your own professional journey, this episode is packed with practical wisdom, humor, and a reminder to enjoy the ride — no matter where it takes you.
Timestamps:
00:00 Longtime friendship and growth journey
07:42 Navigating challenges in marriage
10:42 Choosing locations in smaller markets
20:31 Healthy competition in education
22:18 Investing and taking calculated risks
30:10 Building the perfect team
31:56 Importance of a great team
41:24 Benefits of having a coach
46:58 Encouraging change in organizations
50:45 AI and the future of dentistry
56:13 Balancing business and personal life
01:00:13 Creating lasting family memories

Thursday Apr 23, 2026
Thursday Apr 23, 2026
Welcome to this episode of the Private Practice Playbook with Jay Geier. Today, we dive into the remarkable journey of Dr. Todd Sala, a dentist whose story spans four generations and over a century of family practice. From buying into his father’s practice and continuing to build alongside his family to expanding from a modest eight-operatory clinic to a bustling 34-chair practice, Dr. Todd Sala reveals the lessons he learned along the way. We’ll hear about the challenges of earning patient trust, embracing mentorship (even when it’s hard to hear), managing finances and capital expenditures, and, perhaps most importantly, learning to delegate and become a true leader. Dr. Todd Sala opens up about balancing business growth with personal life, coaching others in the field, and the mindset shifts that unlock true potential. If you’re seeking not just growth, but lasting impact in private practice, you won’t want to miss this conversation.
Timestamps:
00:00 Todd's professional journey and insights
04:22 Discussing their close friendship
08:32 Decision to retire after vacation
12:22 Discussing business growth challenges
15:39 Understanding capex in business growth
19:08 Paying off the building
20:09 Expanding dental practice team
24:31 Balancing work and family life
27:06 Understanding others' perspectives on business
31:42 Preparing for leadership transition
32:48 Reflecting on early struggles
36:54 Reflecting on personal growth process
40:55 Building a dental clinic abroad
45:16 Turning point: focusing on others
47:30 Discussing time and money freedom
50:34 Thinking about saving money
54:09 Haggling story at Sam's Club
55:49 Discussing client ranking and feedback
58:57 Discussing the company's operational strategies

Thursday Jan 29, 2026
EP 66: What It Takes to Build a Practice Bigger Than You
Thursday Jan 29, 2026
Thursday Jan 29, 2026
In this episode, Jay talks with Dr. Steven Pilipovich about building a practice with long-term vision and intentional leadership. From solo practitioner to multi-practice owner, Dr. Pilipovich shares what it takes to grow sustainably, invest in people, and create a practice designed to last.

Thursday Jan 29, 2026
EP 66: What It Takes to Build a Practice Bigger Than You
Thursday Jan 29, 2026
Thursday Jan 29, 2026
In this episode, Jay talks with Dr. Steven Pilipovich about building a practice with long-term vision and intentional leadership. From solo practitioner to multi-practice owner, Dr. Pilipovich shares what it takes to grow sustainably, invest in people, and create a practice designed to last.

Thursday Jan 15, 2026
EP 65: I Am the Standard: A Conversation with Deion Sanders
Thursday Jan 15, 2026
Thursday Jan 15, 2026
What does it really mean to lead—and how does leadership set the ceiling on everything you build?
In this special episode of The Private Practice Playbook, PGI founder Jay Geier sits down with Coach Deion Sanders for a live conversation at the Practice Growth Summit. Coach Prime shares powerful insights on discipline, confidence, preparation, and setting the standard as a leader.
Motivating, challenging, and timely—this episode is a must-listen for practice owners who want to raise the bar for their business and themselves.

Thursday Dec 11, 2025
EP 64: The Real Reason Your Practice Isn't Growing (Yet)
Thursday Dec 11, 2025
Thursday Dec 11, 2025
In today’s episode, Jay opens with a simple — but confronting — question: “If I say I’m going to do it… does it actually happen?” From giving yourself real grace, to breaking old patterns, to stepping fully into leadership, this conversation pulls you out of default mode and into intentional growth. If you want clarity, confidence, and momentum heading into 2026, this is the reset you didn’t even know you needed.

Thursday Dec 11, 2025
EP 64: The Real Reason Your Practice Isn't Growing (Yet)
Thursday Dec 11, 2025
Thursday Dec 11, 2025
In today’s episode, Jay opens with a simple — but confronting — question: “If I say I’m going to do it… does it actually happen?” From giving yourself real grace, to breaking old patterns, to stepping fully into leadership, this conversation pulls you out of default mode and into intentional growth. If you want clarity, confidence, and momentum heading into 2026, this is the reset you didn’t even know you needed.

Wednesday Nov 26, 2025
EP 63: 3 Things Every Practice Owner Should Do Before Year-End
Wednesday Nov 26, 2025
Wednesday Nov 26, 2025
The holidays are here — and for most people, that means slowing down.
But for top-performing practice owners, this is the time to finish strong.
In this week’s Private Practice Playbook, Jay shares how to turn year-end fatigue into fuel for growth — with three actionable steps every doctor should take before December 31.

Thursday Oct 23, 2025
EP 62: 5 Ways to Fix Your Staff Problems
Thursday Oct 23, 2025
Thursday Oct 23, 2025
If you’re constantly frustrated with your team, you’re not alone. Most doctors face the same cycle of stress, unmet expectations, and daily firefighting — but it doesn’t have to stay that way.
In this episode, Jay Geier unpacks five key barriers to growth that stem from your “human capital” — the people who make your practice run. From mindset shifts to accountability and compensation, Jay shares practical steps you can take to strengthen your team, restore control, and make your practice easier to run — not harder.

Thursday Oct 09, 2025
EP 61: One Choice That Changes the Next 10 Years of Your Life
Thursday Oct 09, 2025
Thursday Oct 09, 2025
Ten years from now, you’ll be older — that’s guaranteed. The question is: will you be further ahead? In this episode, Jay Geier challenges you to stop living on autopilot and start designing the next decade on purpose. One simple mindset shift today can completely change where you end up.
